Work

Regent Hotels & Resorts;
A New Era of Luxury Awaits

The Regent Hotels and Resorts brand is the perfect confluence of Eastern simplicity and Western elegance. A byword for comfort, service, and grace, the brand needed a digital presence that conveyed that image to the fullest extent.

Creating a website that would not only reflect Regent’s iconic style but one that could withstand the rigours of demands it would be under, was Method Media’s mandate. Our team worked with the Taipei headquarters - providing digital consultancy, web audit, competitor analysis before actual UI/UX design.

When the project was launched in 2015 and responsive design was beginning to spike, Method Media ensured that mobile user experience was well optimised. Fully responsive, the room booking process has become more intuitive and streamlined. With Regent’s locations in many cities like Taipei, Beijing, Singapore and Berlin, the website is presented in six languages and accessible on any device. Accessibility, especially within China was Method Media’s top priority.

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Client

Intercontinental Hotels Group PLC

Our Role

  • Digital Consultancy
  • Website Audit
  • Competitor Analysis
  • Content Strategy
  • UI/UX Design
  • Art Direction
  • Web Development
  • Copywriting
  • Content Management System
  • Application Integration
  • Cloud Hosting Infrastructure
  • Security and Performance

Method’s priority was to create a mobile responsive website for an expanding luxury hospitality brand.

A fully-customised CMS on a robust server that is ready to scale rapidly — one that is celebrated in China and viewed internationally.