After the successful interpretation of the Tanjong Pagar Centre, the firm GuocoLand once again looked to Method Media, to create a website that celebrated Martin Modern’s many attributes. From its elegant design, to the arboretum that lends the property a lush, luxurious feel, to its unbeatable central location, the property had much to celebrate. Method Media achieved this with the philosophy of modern simplicity.
The website uses a parallax scrolling effect and the subtle deployment of animated assets to invoke a sense of depth and space that the property provides. A horizontally scrolling panorama of the skyline shows the view available to residents. The website also has an interactive map and a website dedicated to the neighbourhood to give a sense of place in the larger tapestry of the Singaporean cityscape.